Final Advert (Longer)

Final advert (Shorter)

Feedback

I uploaded my advert onto Youtube and also uploaded it onto facebook by doing this I got a wide range of both positive and negative comments. Here are some of the comments i recieved:

Hi Sami, I've just watched your advert. It promotes the perfume well and is memorable for the audience also. It clearly shows the perfume and it is clear that the perfume is for a younger audience with the girl in the video getting ready to go out and the upbeat track in the background. The end of the advert is also good as it shows all of the perfumes available to buy and the brand name so the audience will be able to remember what to look out for if interested in buying it. Very good advert!

Another comment stated:

Overall I think the advert is very good, promoting the perfume well! The close up shots at the beginning fit the overall advert, telling us what the advert is going to be about. The music fits the advert well, it is catchy allowing the audience to remember the advert. Also the song choice is good, it is very upbeat, and I know many young girls like to listen to 'scouting for girls'. The target audience is aimed at young girls, as it clearly shows what many young girls would do when getting ready to go out i.e. makeup and changing clothes. The ending of the advert is very effective, with the three perfumes coming together making up the main brand name, it makes the advert memorable, allowing more people to purchase the perfume.

Radio adverts research

Looking into radio adverts, I came across this website which told you great advice on how to create a radio advert. I gave loads of examples of past ones they have created, this helped me alot as I was able to listen to all of them and start to plan out and create the radio advert i wanted to make. http://radioadvertising.co.uk/example-adverts.php

Research

Planning ideas

Billborad